Tiger Woods

Friday at the PGA headquarters in Ponte Vedra Beach, Florida, Tiger Woods will apologize for his behavior, according to his agent Mark Steinberg. Steinberg said Tiger will not answer any questions.  This will be his first public appearance since his November 27 car crash outside his home near Orlando, Florida. Tiger will be speaking to a small group of friends, colleagues and close associates. He plans to discuss his past and his future and he intends to apologize for his behavior. Tiger crashed his black Cadillac Escalade into a fire hydrant and then a tree just a few days after the National Enquirer reported he was having an affair with a New York nightclub hostess who denied the affair. A day after he paid his $164 traffic ticket, Woods’ seemingly perfect world began to crumble under what would eventually become an avalanche of allegations of infidelity threatening his five-year marriage to Elin. The couple has two children, Charlie, 1, and Sam, 2. Tiger issued an apology for “transgressions” that had let his family down; as several women reported they had affairs with the golfer.

 

Several of Woods’ major sponsors, including AT&T and Accenture, ended their business relationships with Woods following the crash and the exposure of his marriage troubles. But other companies, including Nike and Pepsi’s Gatorade, continue to sponsor Woods, who has taken a break from his professional golfing career. Procter & Gamble’s Gillette said it would stop airing commercials featuring the golfer for a while.

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February 17, 2010. PR Connections.

2 Comments

  1. Hillary replied:

    Personally, I couldn’t be more sick of hearing about Tiger Woods! I don’t know about you. I am a big fan of Tiger Woods and watch him now and again on TV because I am fascinated at what a great golfer he is. I really don’t care about his personal life though at all. What he does in his own time is between him and his wife. I think we need to just concentrate on what he does best: GOLF.

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